Frenkel Ter Hofstede
Associate Professor of Marketing

Department of Marketing
McCombs School of Business
University of Texas at Austin
CBA 7.234 / B6700
Austin, TX 78712

Phone: 512-471-5471
Fax: 512-471-1034
E-mail:

 
marketing, marketing research, international marketing, conjoint analysis, quantitative techniques, measurement scales, response effects, database marketing, direct marketing, hazard models marketing, marketing research, international marketing, conjoint analysis, quantitative techniques, measurement scales, response effects, database marketing, direct marketing, hazard models marketing, marketing research, international marketing, conjoint analysis, quantitative techniques, measurement scales, response effects, database marketing, direct marketing, hazard models marketing, marketing research, international marketing, conjoint analysis, quantitative techniques, measurement scales, response effects, database marketing, direct marketing, hazard models marketing, marketing research, international marketing, conjoint analysis, quantitative techniques, measurement scales, response effects, database marketing, direct marketing, hazard models marketing, marketing research, international marketing, conjoint analysis, quantitative techniques, measurement scales, response effects, database marketing, direct marketing, hazard models